A Psychological Study of Typography
Sir Cyril Burt’s experimental and statistical survey of the mind’s capacity to take in a printed message has two main aspects. First, by tests of accuracy and speed reading, he and his colleagues showed the legibility of various styles of printing. The second survey considers choice of typeface as it is affected by the reader’s personal reactions to the many faces available (in 1959). Smart. Interesting. Potentially helpful. Loaded with tables for comparing this to that, this book is a thinker and not a stinker.®
- Author: Sir Cyril Burt
- Introduction: Stanley Morison
- Size: 9.5 × 6.5
- Pages: 88
- Binding: Harcover
- Condition: Jacket is price clipped and soiled, but in protective mylar to, um, protect it.
- Publisher: Cambridge Univeristy Press, 1959