Matthew Carter: Bell Centennial

Did you ever want to know everything about Matthew Carter’s Bell Centennial, the typeface he designed for the phone book? Then this is the one for you. Actually, maybe we need to back up and explain what a phone book was. Maybe you can google it. We’ll wait for you.

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OK. In the 1970s, Bell Telephone started to change how the phone book was set. They needed a modern type for modern tools. Matthew Carter got the job. This is the story, nicely produced and signed by Matthew on the title page. No joke.